Every time you click a link, like a post, or search for something online, you're leaving behind a digital breadcrumb. Companies use these to build profiles of your interests, habits, and even your personality.
Your online shopping habits reveal more than just preferences—they uncover your income level, life events, and even mental health trends, all sold to third parties for ad targeting.
From GPS tracking to check-ins, your location data tells a detailed story about your daily routine, favorite places, and even your future behavior, all without you saying a word.
Watch this short video to learn practical steps you can take right now to safeguard your personal data online.